Band founder, vocalist and namesake September (aka Emily Lazar) had this to offer of the latest video: “‘Madness’ is a song about being in a place of insurmountable illogical thought towards a situation that basically holds your heart hostage. We have all been in the position of dealing with a relationship with something or someone that has driven us mad… But what we sometimes don’t like to admit is that the process of driving us mad makes us feel alive. We sometimes choose that over the logical choice of ending such a relationship. In this song the narrator is convincing him or herself or that of a partner to once again make that illogical choice – to feel alive. There is a sense of masochism to the song, and one can say that love in itself can be just that: that time and time again we cower to the masochistic instinct and bleed our hearts dry for situations that leave us feeling crazy or driving us into madness”.
She continues: “The video follows our characters in the 4th book of ‘September Mourning: The Complete Collection’. It is a homage to the brilliant artwork of Top Cow/ Image comics artist, SumeyyeKesgin. In the graphic novel the quest to defeat Fate at any cost holds September’s heart hostage – she is willing to sacrifice herself for it. Her blind ambition prevents her from seeing some of the logical missteps in her plan, as she plunges headfirst towards her battle with Fate”.
“Madness” continues to raise the band’s artistry to a new, more melodic level and adds a new dimension to their sound, following on the success of previous single “Overdose“. The band’s compelling live show and striking visuals have helped propel them into a national touring act that has performed at such notable events as Download (UK), Inkcarceration, Rock on the Range (Columbus, OH), Aftershock (Sacramento, CA), Rock USA (Wisconsin), Comicpalooza (Houston, TX), Anime Midwest (Chicago, IL), and many more. The band toured with Rob Zombie, Sons Of Texas, Twizted, Hed PE, Flaw, and Smile Empty Soul in 2019. The band will resume touring as long as it is safe to do so in June, including upcoming late summer and fall festival dates.
