Slipknot returned to the top of the ‘Billboard Top 200’ in August with the debut of their new album WE ARE NOT YOUR KIND
, marking the GRAMMY® Award-winning group’s third consecutive #1 album on that chart. Furthermore, the album made an impact worldwide with #1 debuts in the United States, United Kingdom, Mexico, Australia, Canada, Japan, Russia Ireland, Belgium, Portugal and Finland, as well as Top 5 debuts in Germany, France, Norway, Italy, Austria, Sweden, Switzerland, The Netherlands, Poland, Spain and New Zealand.
WE ARE NOT YOUR KIND is highlighted by the current single “Nero Forte”, “Solway Firth
,” and the LP’s first single “Unsainted
.” The latter two have come with an M. Shawn Crahan directed official music video, and each has trended worldwide on YouTube (all videos, not just music) – “Unsainted
” at #1 worldwide for a full 24 hours. Combined, videos for the new album have amassed over 87.2 million views in only three months.
While WE ARE NOT YOUR KIND clearly resonated with rock fans on a massive global scale, it also tapped into universal demand for unapologetic and groundbreaking heavy rock across a diverse media landscape: NME called it “an astonishing record”, Forrbes called it “a Masterpiece”, The Fader proclaimed “Slipknot is a band whose music will always be relevant”, and Vice wrote “Slipknot have become a pop culture phenomenon.”.