Los Angeles-based three-piece BEAUTY SCHOOL DROPOUT (BSD) take on their innermost demons in a bloodthirsty, action-packed music video for their catchy single “Demons,” taken from their debut EP BOYS DO CRY, released on October 8. The video was directed by Danny Pollack (Machine Gun Kelly, The White Stripes) and is available to watch on
VEVO or streaming directly below.
“This video is basically exactly what the song means to us,” elaborates the band. “We die… our own bullsh*t kills us. Except Bardo, he’s actually a sober nerd, we just thought that was funny.”
BEAUTY SCHOOL DROPOUT display a seamless mixture of pop, alt-rock, punk and hip-hop across BOYS DO CRY’s six vivid tracks—including their recent single “I Love It” feat. Jason Aalon Butler of Fever 333 which is currently receiving airplay on SiriusXM’s Octane channel. The EP was executive produced by 4x Grammy Award-winning producer Rob Cavallo (Green Day, My Chemical Romance) and Butler.